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Allergy alert Published Updated once · 6 February 2024 FSA-AA-06-2024

B&M Stores recall Biscuit Freak Shake because of undeclared milk

Act if you are allergic to milk

This alert is for people with an allergy or intolerance to milk. The allergen is not declared correctly on the label.

Check your pack

Biscuit Freak Shake (with Biscoff spread)

Best before
All date codes up to and including 22 January 2024

The latest affected best-before date was 22 January 2024, which has passed. Recalled products can still be in cupboards and freezers, so check any you have at home.

What to do

Advice from the FSA notice:

  1. If you have bought the above product and have an allergy or intolerance to milk or milk constituents, do not eat it. Instead, return the product to nearest B&M store for a refund, with or without a receipt. For further information, please contact B&M Stores customer service team on 0330 838 9000 or [email protected].
Call 0330 838 9000 Email [email protected]
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Why it was recalled

The FSA's risk statement:

Milk

This product contains a milk protein making it a possible health risk for anyone with an allergy or intolerance to milk or milk constituents.

Details from the notice

B&M Stores are recalling Biscuit Freak Shake because it contains a milk protein within the vanilla milkshake powder, which is not mentioned on the label. This alert does not affect the Biscoff items contained within the product. This means the product is a possible health risk for anyone with an allergy or intolerance to milk or milk constituents.

This allergy alert has been updated with the correct name of the product.

An Allergy Alert is issued when an allergen is missing from the label or labelled wrongly.

What the business is doing

B&M Stores is recalling the above product from customers and has been advised to contact the relevant allergy support organisations, which will tell their members about the recall. The company has also issued a point-of-sale notice to its customers. These notices explain to customers why the product is being recalled and tell them what to do if they have bought the product.

Where it was sold

The FSA lists this alert for: England, Wales.

Updates to this recall

  1. · FSA-AA-06-2024
    Original alert: B&M Stores recall Biscoff Shake Up Milkshake Set because of undeclared milk
  2. · FSA-AA-06-2024-update-1
    Update 1: Updated: B&M Stores recall Biscuit Freak Shake because of undeclared milk
    • Added product: Biscuit Freak Shake (with Biscoff spread)
    • Removed product: Biscoff Shake Up
    • Advice to consumers was updated

How this recall compares

  • There was no other recall involving B&M in the 12 months before this one. All B&M recalls
  • Undeclared milk is behind 270 UK allergy alerts since 2018, more than any other allergen. All milk allergy alerts

Counts from FSA and FSS alerts since January 2018.